Know your Audience
Whether your audience is a patient, a colleague or another healthcare professional it is so important to take time to think about them before you begin your method of communication. Try the following questions to help you position the communication in a way that matters to them.
- What does your audience likely think about themselves?
- What does your audience likely think about you?
- What does your audience likely think about the information you are about to communicate?
Once you have the answers to these questions you will be better placed to influence your audience in a positive way.